Charity business greeting cards - Birthday, Holiday, Thank you, Referrals
Learn How Relate with Impact Can Work For You

When designing your Relate with Impact program, the messages or verses that you want to share with your customers are key to the success of your program. Each message should include a "call to action" - in other words, what action do you want your customer or client to take, or what thoughts do you want to register with your customer after they receive the card?
  • Would you like them to supply you with potential referrals?
  • Are you announcing a new product or service to your portfolio?
  • Has your organization recently earned certification or an award that demonstrates achievement in your specific industry?
Below is a listing of themes that you may find helpful when designing your messages.
  • Appreciation
  • Assistance
  • Relevant Knowledge
  • Referral
  • Acknowledgement
  • Insights
  • Announcements
  • Networking
    • The next step is segmenting your customer base to determine which customers should receive specific messages. For example, it's important to know which customers are relatively new to your organization. New customers need to understand that you are grateful for their business. You need to stay in regular contact with them through a quarterly program. Help them to understand the value you provide their organization. Eventually, you'll be sending them a request for potential referrals.

    Understanding your customer's "pain" is critical in solidifying your business relationship. If you are aware of a business issue that your customer struggles with, you might locate an article or website that may assist them. Design a card with the article referenced and a website address if applicable.

    Plan unique and consistent communication that will differentiate you from your
    competitors so customers always think of you FIRST.

    View Heartfelt's Turn-Key Programs

    Call Heartfelt Charity Cards, and let's design your Relate with Impact program today!

    1-800-464-7880


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